PN Blog: PokerStars Goes #BeyondTheTable for Latest Photo Series
As someone actively involved in social media (it��s my job, after all), I am always scavenging through personal profiles, business pages, advertisements, etc., to see what others are doing and seeing how I can learn and grow from them.
PokerStars, of course, is one of the biggest social media profiles within the industry, but from a personal perspective I don��t always feel engaged. Point in case, take a look at the PokerStars Instagram account now and you��ll see a lot of Usain Bolt and Kevin Hart. Rightfully so, PokerStars is trying to sell you on its latest #GameOn promotion. But as someone in the U.S. who can��t play on PokerStars, I can��t connect to it. The visual content, as good as it is, isn��t enough to keep me enticed.
But! As of late I noticed they��ve been doing something a little more intriguing. Over the last week, PokerStars has begun to highlight its Team Pros on a more personal level bye sharing a photo series of them away from the tables - #beyondthetable.
Why does this matter? Because even Daniel Negreanu, as massive of a celeb status as he has, is a human being just like all of us. He wakes up, he brushes his teeth, and he lives day-to-day doing what he likes to do. But it��s not too often you see these big-name pros out of their element (poker) and just be.
I am personally a huge fan of this photo series because it��s through images that you have an opportunity to connect and almost feel like you know them and are right there with them.
Take a look at what��s been shared so far.
Stars even did a #beyondthetable with Zedd, to show that it��s not always about poker but working hard and playing even harder.
I know what you��re thinking and no, this is not an ad to promote PokerStars. This is just someone (me) in the social media industry giving a job well done to an industry giant. Great job, PokerStars. I can��t wait to see more of this.
*Update. PokerStars has added more photos since this article was published and I wanted to share because...Liv.
https://www.instagram.com/p/BYV4vDuFjeA/